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The Power of Media Curation and the need to keep content open for all – A case for Podcasting 2.0

The early days of the internet promised that the world of communication would indeed change, transforming the public paradigm of mass communication from broadcast of "one to many" to a model of "many to many" - A world where everyone has an opportunity for a voice. A future world of a "two way street" where everyone was both a producer and a consumer of information and entertainment.

The early days of the internet promised that the world of communication would indeed change, transforming the public paradigm of mass communication from broadcast of "one to many" to a model of "many to many" - A world where everyone has an opportunity for a voice. A future world of a "two way street" where everyone was both a producer and a consumer of information and entertainment.

One large hurdle is the nature of the "many producers to many consumers" is a new noise to signal ratio. Not everything that is being produced is valuable, but everyone has an opportunity to share. If you look at who is currently most successful on the Web, it isn't those who are doing a "one to many" type of communication, but rather managing a "many to many" communication within a certain information silo. Unfortunately, this model usually evolves into a company owned platform (Google Search, Facebook Social Media, YouTube Online Video, Roku Media Set Top, etc..). We have started to see organizations who are the top curators of these silos starting to manipulate content once they established as the dominant player.

I believe opportunities still exist for extreme success other silos that exist on the internet for a curator to evolve as the dominant leader. I advocate for winners to help build a better web, but we need to make sure absolute power (of a silo) does not corrupt absolutely.

As an avid podcast user, I believe there are still forces scrambling for lead curator with time for other players to still step in to be a contender. It is my deepest hope that the winner of a podcast winner curator can be an open protocol, and not an entity owned platform. For many reasons, it is critical for a curation to serve out as well as protect every podcast in the short-term, as well as the long-term. Open content needs to be available to everyone and anyone to create and access.

I openly support protocols such as Podcasting 2.0 that Adam Curry and Dave Jones are creating at Podcastindex.org. If you feel similar with the idea that podcasting as a platform for free speech, I encourage yourself to learn more about enabling developers to have access to an open, categorized index that will always be available for free, for any use.

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